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Reading Time: 3 minutes With the gradual rise in digitization across many organizations, the approach towards customer engagement has drastically evolved over the years. Particularly in recent times, there has been an ever-growing demand for organizations to be able to provide unified, effective and…
Reading Time: 2 minutes It was 1970 when Simon and Garfunkel released their recording ‘Keep the Customer Satisfied’ on the record-breaking album Bridge Over Troubled Water. The idea of customer satisfaction in those days was met through a smile and the prompt service from…
Reading Time: 2 minutes Business analysts, data stewards, and other data stakeholders would dearly love to gain a 360° view of customers, products, assets, and other entities. With such a view, at any given time, it would be possible to know, for example, what…
Reading Time: 3 minutes In this increasingly digital economy, we have seen major change in customer behavior over the last several years as customers switch from traditional channels to digital ones to interact and transact business. Today, the vast majority of purchases take place…
Reading Time: 5 minutes Founded in the Black Forest in Germany in 1987, Gesellschaft für Technologietransfer (GFT) has grown to become a highly trusted, international consulting company focused on the financial industry. Now a trusted Denodo Partner, GFT is bringing the benefits of data…
Reading Time: 2 minutes The current data-volume explosion can be traced back to a time when our society began to focus more on customers as individuals. We see ourselves as independent, unique people with free will, not bound by social conformity. Catering to that…
Reading Time: 3 minutes In today’s world, the most important aspect of enhancing your consumer experience is understanding your customer—and the best way to understanding them is from their data. Master Data Management As consumers interact with your business, you capture data central to…
Reading Time: 2 minutes Today, many businesses are modernizing their on-premises data warehouses or cloud-based data lakes using Microsoft Azure Synapse Analytics. Whether or not they begin with on-premises systems, such modernization efforts often involve the implementation of hybrid configurations. Unfortunately, with data spread…
Reading Time: 4 minutes To understand how to accelerate and simplify cloud data integration and leverage cloud marketplaces, we first need to understand: What exactly is cloud data integration? It is nothing more than a consolidation of data from disparate data sources in which…
Reading Time: 2 minutes “We are living in an era of knowledge as a fundamental asset. Organizations that leverage data and information to create dynamic, productive experiences and superior services will be the winning companies of this age.” Javier García General Manager W&A. Data…
